TEM 64: Andrew Hitz of Pedal Note Media on Leveraging Your Unfair Advantage, Using a Business Model Canvas and Transitioning From One Main Gig to Doing Lots of Things
The tables were turned for this episode of TEM and I was the one interviewed for a change! I thought this would give those in the audience who didn't know my entire backstory the chance to get to know me a little better.
A huge thank you to Lance LaDuke for interviewing me!
How I got started playing the tuba
The moment I realized I wanted to become a professional musician
How instrumental my parents were in my success
How my lack of being even remotely entrepreneurial while in undergrad lead to me playing only two paid gigs in four years despite receiving a lot of praise
At what point in my career I started to veer from focusing primarily on being an orchestral player
What my two college teachers instilled in me that "gave me permission" to follow my own path
How I got my first big break in the music business and how my training had me prepared for it
What led me to start thinking like an entrepreneur after many years in Boston Brass
Why my first two ideas for a website were failures
How Lance and I used a Business Model Canvas to come up with the idea for Pedal Note Media
How we identified our "unfair advantage" to give us a head start
How the Band Director's Guide Series came about
How and why Hitz Publications has morphed over the last five years from selling through traditional channels to directly selling to customers
What's next for Pedal Note Media (Spoiler: It's ecourses)
How both Lance and I have gone from doing one thing 100 times a year to doing a whole lot of things a few times a year and how that is a different challenge
- Parker Mouthpieces
- Business Model Canvas
- Crush It! by Gary Vaynerchuk
- Good To Great by Jim Collins
- #AskGaryVee by Gary Vaynerchuk
- "The key to having great ideas is having lots of ideas."
You can help offset the ongoing costs of producing the show by making a small donation at http://www.pedalnotemedia.com/support-the-entrepreneurial-musician. Your support is greatly appreciated!
Produced by Joey Santillo