TEM 40: David Cutler of the Savvy Musician on Being a Creative Problem Solver, Living in a Golden Era for Artists and the Link Between Impact and Income
David Cutler is the author of The Savvy Musician and Associate Professor of Music Entrepreneurship at the University of South Carolina. He is one of the world's foremost thought leaders in the field of arts entrepreneurship and his enthusiasm for the subject is contagious.
David is a great friend and I enjoy busting on him throughout this interview. I hate saying nice things about my friends but I can't deny that he truly is one of the experts in the field and that he was one of the main people who inspired me to take my career past simply trying to play the tuba well.
This interview will give you a little bit of insight into how his brain works and how he thinks about and approaches problems. It's a great lesson for all of in our quest to try to create something remarkable, just as David has done with The Savvy Musician.
But please don't tell him I said nice things about him. Thanks in advance.
- How he took his skills as a classical musician and applied them to being a creative problem-solver when it came to his career
- Why he thinks artists are living in a golden era
- The importance of having both big ideas and follow through
- Why he always starts with a dream and not with logistics
- Why you should start with the why rather than the what
- Why school is the time to be building your platform
- Why doing your job well may not be enough to leave a mark on the world or to create a viable business model
- How impact and income are linked if you do it right
- How to make yourself indispensable
- Why it is frequently not remarkable today to do one thing really well
- "Musicians are usually good at doing their job well. But there are generally speaking a lot of people who do their job well so you probably need to do more than that to be indispensable."
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