I was very excited to get to interview two people from one of my favorite ensembles for this episode of The Entrepreneurial Musician Podcast! Alarm Will Sound is an enormous force in the music business, both as artists and entrepreneurs.
Alarm Will Sound's Gavin Chuck and Michael Clayville discuss all aspects of the group's cutting edge programming and business model. They cover everything from their innovative partnerships to how they successfully navigate the music business as a performer-led ensemble.
They also share how they did the almost impossible: they took a college group and turned it into a money-making professional ensemble. They are both passionate about the arts and share how that passion pervades every decision the ensemble makes.